What is the best way to track customers that refer other customers? Is there a way to tie it back to the referring ustomer record?
For example say existing Customer - Heather Jones refers Potential Customer - John Davis...
Lead source would be "External Referral" but to take it a step further I'd like to ID/link the existing contact that provided the referral, in this case Heather Jones. Can a "Referral From" field be added to leads that links to the existing contact?