Hi Sunny,
Sunny:
We have 2 types of customers - a private individual and the corporate customer who is a client on behalf of their company
For the corporate customer we normally want to know their position in the company and also the company name - for the private individual this info is unnecessary - what is the best way to handle this variable- Is it handled through the web to lead form or otherwise?
It is handled through the standard web to lead form and you can also add to the customer table a text type field called "Position"`in addition to the company name field that is already standard in that table.
After you add in that field, you can add that field to a copy of the New Lead screen as well as in Step 2 of 9: Customer Information from the list of available fields when you are creating the standard web to lead form.
In regards to your additional comment on this post, in Step 7 of 9: Internal E-mail Alert, you can add as many columns as you like.
For your requirement of First Name_________ and Last Name_________, in the current "Contact" row that you see there, you can highlight FirstName_Step2 LastName_Step2, right click, and select "Insert Column to the Right"`as many times as you like. In those new columns, you can type in "First Name" in one column, and place FirstName_Step2 in the second column. You can do the exact same thing for LastName_Step2.
I hope this helps.
Ronen